The TAKE IT DOWN Act: New Rules for Removing Nonconsensual Intimate Images
April 28, 2025
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The Frame
The bill establishes a mandatory 48-hour takedown timeline for online platforms and creates specific criminal liability for the creation and distribution of nonconsensual intimate digital forgeries, directly impacting the legal obligations of social media companies and the privacy rights of individuals.
Potentially affected actors named in the source documents. Mention is not a position.
Identifiable individuals
Individuals whose intimate images are published without consent gain a legal mechanism to request removal and seek criminal prosecution of the publisher.
Covered platforms
Websites and apps hosting user-generated content must implement a formal removal process and comply with 48-hour takedown requirements or face FTC enforcement.
Federal Trade Commission
The agency is granted new enforcement powers to treat non-compliance with takedown obligations as an unfair or deceptive act.
Last recorded activity April 28, 2025.
Introduced.
Summary
Key Facts
You don't have to trust us. Each fact below is taken straight from the official document - click any one to see the exact passage, highlighted in the original.
Frequently Asked Questions
What counts as a 'digital forgery' under this law?
How quickly must a website remove an image after I report it?
Does this law apply to all websites?
Why It Matters
The bill establishes a mandatory 48-hour takedown timeline for online platforms and creates specific criminal liability for the creation and distribution of nonconsensual intimate digital forgeries, directly impacting the legal obligations of social media companies and the privacy rights of individuals.
News Coverage
Elon Musk's xAI sues Minnesota over law banning ‘nudification' technology
Republicans Love This AOC-Led Bill, But They Don’t Want To Pass It
Nearly Half of Teens Report Seeing AI Sexual Content. Bay Area Leaders Want to Shut It Down
Bias ratings based on AllSides / Media Bias/Fact Check
Lobbying Activity
CORNERSTONE GOVERNMENT AFFAIRS, INC.
on behalf of SEMINOLE TRIBE OF FLORIDA
Cleveland Clinic Foundation
on behalf of The Cleveland Clinic Foundation
2022
“Appropriations Hospital at Home Telehealth Workforce shortage Pediatric mental health Urging Congress to generally take into account increased labor costs and impact of inflation on hospitals ARPA-H World Trade Center Health Program Cybersecurity Laboratory Developed Tests (LDTs) Preserving 340B White Bagging Food insecurity/USDA issues Forensic nursing Prevent Pandemics Act Climate policy and health care ”
1607 STRATEGIES, LLC
on behalf of Travelers Companies, Inc. and subsidiaries
2020
“Issues related to the property and casualty insurance industry. S. 2877, Terrorism Risk Insurance Program Reauthorization Act of 2019, all provisions. H.R.1865, Further Consolidated Appropriations Act, provisions relating to terrorism risk insurance. H.R. 6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting the property and casualty insurance industry. H.R. 6201, Families First Coronavirus Response Act, provisions affecting the property and casualty insurance industry. H.R. 6379, Take Responsibility for Workers and Families Act, provisions affecting the property and casualty insurance industry. S. 3548, CARES Act, provisions affecting the property and casualty insurance industry. H.R. 748, CARES Act, provisions affecting the property and casualty insurance industry. H.R. 133, Consolidated Appropriations Act, 2021, provisions relating to coronavirus stimulus and relief.”
1607 STRATEGIES, LLC
on behalf of Structured Finance Association
2020
“Issues affecting structured finance, the transition from LIBOR and Consumer Financial Protection Bureau actions affecting the expectations of market participants involved in securitization. Issues related to mortgage finance reform. Issues regarding Consumer Financial Protection Bureau rulemaking concerning qualified mortgages. Issues related to FASBs new accounting standards.”
1607 STRATEGIES, LLC
on behalf of CAPITAL ONE FINANCIAL CORPORATION
2020
“Issues related to the implementation of the Dodd-Frank Wall Street Reform and Consumer Protection Act, anti-money laundering and the Bank Secrecy Act, accounting standards for financial institutions, industrial loan charters, and privacy rules for financial institutions. H.R.6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting financial institutions and their customers. H.R.6201, Families First Coronavirus Response Act, provisions affecting financial institutions and their customers. H.R.6379, Take Responsibility for Workers and Families Act, provisions affecting financial institutions and their customers. S.3548, CARES Act, provisions affecting financial institutions and their customers. H.R.748, CARES Act, provisions affecting financial institutions and their customers. H.R. 133, Consolidated Appropriations Act, 2021, provisions related to coronavirus stimulus and relief.”
1607 STRATEGIES, LLC
on behalf of American Property Casualty Insurance Association
2020
“Issues related to the reauthorization and implementation of the National Flood Insurance Program. Issues related to the reauthorization of the Terrorism Risk Insurance Act. S. 2877, Terrorism Risk Insurance Program Reauthorization Act of 2019, all provisions. H.R.1865, Further Consolidated Appropriations Act, provisions relating to terrorism risk and flood insurance. S. 2187, The National Flood Insurance Program Reauthorization and Reform (NFIP Re) Act of 2019, all provisions. H.R.6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting property casualty insurers. H.R.6201, Families First Coronavirus Response Act, provisions affecting property casualty insurers. H.R.6379, Take Responsibility for Workers and Families Act, provisions affecting property casualty insurers. S.3548, CARES Act, provisions affecting property casualty insurers. H.R.748, CARES Act, provisions affecting property casualty insurers. H.R. 8377, Continuings Appropriations Act, 2021 and Other Extensions Act, provisions affecting property casualty insurers. H.R. 133, Consolidated Appropriations Act, 2021, provisions related to coronavirus stimulus and relief.”
1607 STRATEGIES, LLC
on behalf of Travelers Companies, Inc. and subsidiaries
2020
“Issues related to the property and casualty insurance industry. S. 2877, Terrorism Risk Insurance Program Reauthorization Act of 2019, all provisions. H.R.1865, Further Consolidated Appropriations Act, provisions relating to terrorism risk insurance. H.R. 6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting the property and casualty insurance industry. H.R. 6201, Families First Coronavirus Response Act, provisions affecting the property and casualty insurance industry. H.R. 6379, Take Responsibility for Workers and Families Act, provisions affecting the property and casualty insurance industry. S. 3548, CARES Act, provisions affecting the property and casualty insurance industry. H.R. 748, CARES Act, provisions affecting the property and casualty insurance industry.”
1607 STRATEGIES, LLC
on behalf of Structured Finance Association
2020
“Issues affecting structured finance, the transition from LIBOR and Consumer Financial Protection Bureau actions affecting the expectations of market participants involved in securitization. Issues related to mortgage finance reform. Issues regarding Consumer Financial Protection Bureau rulemaking concerning qualified mortgages. Issues related to FASBs new accounting standards.”
1607 STRATEGIES, LLC
on behalf of CAPITAL ONE FINANCIAL CORPORATION
2020
“Issues related to the implementation of the Dodd-Frank Wall Street Reform and Consumer Protection Act, anti-money laundering and the Bank Secrecy Act, accounting standards for financial institutions and privacy rules for financial institutions. H.R.6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting financial institutions and their customers. H.R.6201, Families First Coronavirus Response Act, provisions affecting financial institutions and their customers. H.R.6379, Take Responsibility for Workers and Families Act, provisions affecting financial institutions and their customers. S.3548, CARES Act, provisions affecting financial institutions and their customers. H.R.748, CARES Act, provisions affecting financial institutions and their customers. ”
1607 STRATEGIES, LLC
on behalf of American Property Casualty Insurance Association
2020
“Issues related to the reauthorization and implementation of the National Flood Insurance Program. Issues related to the reauthorization of the Terrorism Risk Insurance Act. S. 2877, Terrorism Risk Insurance Program Reauthorization Act of 2019, all provisions. H.R.1865, Further Consolidated Appropriations Act, provisions relating to terrorism risk and flood insurance. S. 2187, The National Flood Insurance Program Reauthorization and Reform (NFIP Re) Act of 2019, all provisions. H.R.6074, Coronavirus Preparedness and Response Supplemental Appropriations Act, 2020, provisions affecting property casualty insurers. H.R.6201, Families First Coronavirus Response Act, provisions affecting property casualty insurers. H.R.6379, Take Responsibility for Workers and Families Act, provisions affecting property casualty insurers. S.3548, CARES Act, provisions affecting property casualty insurers. H.R.748, CARES Act, provisions affecting property casualty insurers. H.R. 8377, Continuings Appropriations Act, 2021 and Other Extensions Act, provisions affecting property casualty insurers. ”
Sponsors
Discoveries
Patterns POLISCOPE noticed across the record. These are observations to investigate, not conclusions.
Expansion of FTC Jurisdiction
The bill explicitly expands the FTC's enforcement jurisdiction to include non-profit organizations regarding the removal of nonconsensual intimate images, bypassing standard jurisdictional limitations.
Connected Entities
Analysis Score
0–100- Significance85How much this matters to a regular citizen
- Controversy40Intensity of disagreement among stakeholders
- Entertainment20Compellingness for a non-policy-wonk reader
- Buzz65Current news / social attention level
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